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Bachelor of Arts (Hons) Business and Marketing ManagementAwarded by: University of Sunderland, UK

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Programme Objectives

This programme covers current trends in business and marketing. The course focuses on professional and personal development from a range of perspectives addressing elements of ethical, sustainable, responsible and digital business practices. In addition, experiential learning elements throughout the programme will be shaped by industry and learning will be enhanced through the digital and technological approaches.

This course focuses on:

  • Contemporary areas of business and marketing in a digital world; the role of business and how its' functions are managed and integrated to respond and reflect society and the business community (local, national and global).
  • How business is structured including the practices and processes which support problem solving and evidence based decision making which influence and has an impact upon customers and clients.
  • The integration of business policies and strategies which promote corporate social responsibility which are ethical and lead to best practice approaches for managing the perceptions and perspectives of customers and clients is.
  • The Marketing policies, strategies and practices which enable and support the customers and clients within a digital market-place is also included.

The overall aims of the course are to:

  • Explain and examine the major theories, practices and concepts related to finance, marketing, business organisations and society in a changing world.
  • Identify, explain and consider how digital aspects of business and marketing impact on organisations.
  • Demonstrate knowledge and understanding of the inter and intra-personal skills, attitudes and behaviours that create an inter-culturally competent, career- ready business graduate and explore their professional identity.
  • Analyse a range of theories and conceptual frameworks from appropriate disciplines relevant to business and marketing management.
  • Analyse and debate the ethical, digital, sustainable practices which impact upon business and management within organisations.
  • Debate, analyse and critique theories, practices and concepts relating to managing a project, people, finance and markets.
  • Articulate and evaluate the professional attributes and behaviours required to be a global career ready business graduate

Assessment Methods

Students are assessed based on assignment/projects.

Why University of Sunderland, UK

We could give you dozens of reasons, but these are at the top of Sunderland students' list.

  • Ranked 33 in the Guardian University Guide 2025 and ranked 3 for Media & Film Studies
  • THE – Times Higher Education 2024: Ranked 10th in the country for student satisfaction
  • Ranked top 100 UK University Overall in the Complete University Guide League Table 2023
  • Ranked 52th in The Guardian University Guide 2018: League Table for Business, Management & Marketing
  • The University of Sunderland is a truly life-changing university, providing higher education since 1901
  • Best in the North East for satisfaction with teaching including Management and Marketing (The Guardian University Guide 2017)
  • Top University in the North East of UK (Whatuni Student Choice Awards 2019)
  • Member of the Association of Commonwealth Universities (ACU)

The University of Sunderland is an innovative, forward-thinking university with high standards of teaching, research and support that sits at the heart of one of the UK's most up-and-coming cities. We have strong industry links and work closely with some of the world's leading companies. Testament to our growing reputation, the University was nominated for University of the Year in 2013 (Times Higher Education Awards)

Our Faculty of Business and Law is recognised worldwide; with students from over 70 countries and a presence on three continents, we are playing a major role in preparing tomorrow’s leaders for long and succesful careers.

Our programmes are highly regarded in terms of student experience, teaching standards and relevance to the real world. This has been recognised in the National Student Survey 2012, where Tourism at Sunderland was voted best in the UK for Overall Satisfaction.

We believe that employability is at the heart of the university experience, and this is underpinned by the drive to develop six key attributes in our graduates: capable, enquiring, creative, enterprising, ethical and global in outlook.
Whatever your future ambitions, make a life-changing decision by choosing to study at the University of Sunderland.

Graduate Outcomes

A degree in Business and Marketing Management is highly relevant to the needs of organisations of all sizes. This programme gives you the opportunity to develop skills which you can use in the future.

Graduation

Students who successfully complete the programme will be awarded the Bachelor of Arts (Honours) Business and Marketing Management from the University of Sunderland, UK. The degree will be the same as that awarded to the full-time students at the University main campus in the UK.

Year 1

Business Organisations and Society (30 credits) 

Business Management Skills Development (30 credits)

Understanding Markets and Marketing (30 credits)

Fundamentals of Financial Decision Making (30 credits)

Year 2

Managing Self and Others (30 credits)

Delivering Projects for Organisational Success (30 credits)

Integrated Marketing Practice (30 credits)

Analysis and Insight for Marketing (30 credits)

Year 3

Strategic Leadership and Collaboration (30 credits)

Managing Business Continuity and Resilience (30 credits)

Business Consultancy Project (30 credits)

Branding in the Digital Age (30 credits)

 

Profile of lecturers and their respective teaching modules:

The average lecturer/student ratio is 1 : 100 (lecture)

The average lecturer/student ratio is 1 : 30 (tutorial)

Click here to download profiles of lecturers.

Duration & Intakes

Full-time
 Duration  Commencement  Completion
 Year 1 February 2025  October 2027
 Year 2 TBC TBC
 Year 3 TBC TBC

 

Part-time
 Duration  Commencement  Completion
 Year 1 February 2025 October 2027
 Year 2 TBC TBC
 Year 3 TBC TBC

 

Fees & Structure

 Structure Year of Entry  Tuition Fees (inclusive of 9% GST)  Non-Tuition Fees (inclusive of 9% GST)
 Full-time/Part-time Year 1 $34,335.00 S$700.00 - S$1,900.00
Year 2 $23,435.00
Year 3 $16,350.00

 

Application fees: S$163.50

Note:

  • All application fees are non-refundable.
  • All fees quoted are inclusive of GST at the prevailing rate.
  • International: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance, medical examination and administrative fee.
  • Non-tuition fees for international students may vary.
  • Non-tuition fees are non-refundable, refer to MDIS refund policy for more details.

Entry Requirements

For Year 1 Entry:

  • At least two (2) GCE 'A' Levels (minimum of 112 UCAS Points) OR
  • Non business-related diplomas from local polytechnics OR
  • Other PEl's qualifications (which are deemed by the University to be suitable as pathway programmes for entry onto the Year 1 of the University course) with entry requirement of 10 years of formal foreign education OR
  • MDIS International Foundation Diploma in Science, Technology, Engineering, Mathematics and Art

For Year 2 Entry:

  • MDIS Diploma in Management Studies OR
  • Higher National Certificate in a business-related discipline OR
  • Non-business related Diploma from local/overseas polytechnic with entry requirement of 10 years of formal education OR
  • Business-related PEls qualification (which are deemed by the University to be equivalent to Year 1 of the University course) with entry requirement of 12 years of formal education

For Year 3 Entry:

  • MDIS Advanced Diploma in Management Studies OR
  • Higher National Diploma in business related discipline OR
  • Business related Diploma from local polytechnics OR
  • PEls qualification (equivalent to 1st and 2nd year external degree programme) with entry requirement of 12 years of formal education

Note: All applications are subject to University approval.

English Language Requirements

Applicants are required to possess one of the following:

Possess a minimum C6 grade in English at GCE 'O' Level OR

OR

IELTS 6.0 (with no element below 5.5)

OR

MDIS Professional Certificate in English (PCIE)

OR

Pearson PTE (no element lower than 59)

OR

Cambridge English Test Advanced - 160 (no element below 160)

OR

Pass MDIS English Placement Test 81+

OR

Letter from College/University clearly stating the Medium of Instruction of the highest qualification to be English

OR

Equivalent

Financial Assistance Scheme

Student loans from the organisations listed below are available to Singapore Citizens and Permanent Residents. Please contact the organisations directly to find out how you may benefit from their services.

Study Loans

 Organisation  Contact Number  Website
 TCC Limited  +65 - 6319 3700   http://www.tcc.org.sg
 DBS Bank  1800 111 1111  http://www.dbs.com.sg
 Maybank  1800 629 2265  http://www.maybank2u.com.sg

 

0% INTEREST CREDIT CARD INSTALMENT PLANS
For All Programmes (Available in 6 or 12 months)

 Organisation  Contact Number  Website
 Standard Chartered Bank  1800 747 7000  http://www.standardchartered.com.sg
 Maybank  1800 968 2265  http://www.maybank.com.sg
 UOB  1800 226 6121  http://www.uob.com.sg
 OCBC  1800 363 3333  http://www.ocbc.com.sg
 DBS  1800 111 1111  http://www.dbs.com
 POSB  1800 339 6666  http://www.posb.com.sg
 AMEX (Only 24 Months)  -  https://www.americanexpress.com/en-sg

 

Duration & Intakes

Full-time
 Duration  Commencement  Completion
 Year 1 February 2025 October 2027
 Year 2 TBC TBC
 Year 3 TBC TBC


Fees & Structure

 Structure  Year of Entry  Tuition Fees (inclusive of 9% GST)  Non-Tuition Fees (inclusive of 9% GST)
 Full-time  Year 1  $34,500.00  S$1,290.00 - S$2,800.00
 Year 2  $27,795.00
 Year 3  $20,710.00

 

Application Fees: S$490.50

Note:

  • All application fees are non-refundable.
  • All fees quoted are inclusive of GST at the prevailing rate.
  • International: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance, medical examination and administrative fee.
  • Non-tuition fees for international students may vary.
  • Non-tuition fees are non-refundable, refer to MDIS refund policy for more details.

Entry Requirements

Applicants must be age 17 and above and must possess one of the following requirements:

For Year 1 Entry:

  • At least two (2) GCE 'A' Levels (minimum of 112 UCAS Points) OR
  • Non business-related diplomas from local polytechnics OR
  • Other PEl's qualifications (which are deemed by the University to be suitable as pathway programmes for entry onto the Year 1 of the University course) with entry requirement of 10 years of formal foreign education OR
  • MDIS International Foundation Diploma in Science, Technology, Engineering, Mathematics and Art

For Year 2 Entry:

  • MDIS Diploma in Management Studies OR
  • Higher National Certificate in a business-related discipline OR
  • Non-business related Diploma from local/overseas polytechnic with entry requirement of 10 years of formal education OR
  • Business-related PEls qualification (which are deemed by the University to be equivalent to Year 1 of the University course) with entry requirement of 12 years of formal education

For Year 3 Entry:

  • MDIS Advanced Diploma in Management Studies OR
  • Higher National Diploma in business related discipline OR
  • Business related Diploma from local polytechnics OR
  • PEls qualification (equivalent to 1st and 2nd year external degree programme) with entry requirement of 12 years of formal education

Note: All applications are subject to University approval.

English Language Requirements

Applicants are required to possess one of the following:

Possess a minimum C6 grade in English at GCE 'O' Level OR

OR

IELTS 6.0 (with no element below 5.5)

OR

MDIS Professional Certificate in English (PCIE)

OR

Pearson PTE (no element lower than 59)

OR

Cambridge English Test Advanced - 160 (no element below 160)

OR

Pass MDIS English Placement Test 81+

OR

Letter from College/University clearly stating the Medium of Instruction of the highest qualification to be English

OR

Equivalent

All applications are subject to university's approval.

Student Testimonials

Student Pass Application

International students are required to apply for a student pass if he/she wishes to study full-time in Singapore. Please click here for detail information.

For any programme enquiries, please contact our friendly consultants:

Mr Douglas Koh | Mobile/WhatsApp: +65 9430 1901 | Email: douglas_kohfb@mdis.edu.sg
Ms Nancy Kusuma| Mobile/WhatsApp: +65 9672 9699 | Email: nancy_kusuma@mdis.edu.sg

Enquiry Form

If you are interested in this academic program, please complete the following form and one of our representatives will get back to you as soon as possible.

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Quick Information

Duration of Course
Full-time: 32 Months
Part-time: 32 Months

Mode of Delivery
Face-to-Face

Award 
DEGREE 

Commencement Dates

Full-Time Programme
Feb 2025

Part-Time Programme
Feb 2025

Contact Details

Local students:

+65 6247 9111

International students:
Main Hotline:

+65 6278 8000

+65 6796 7005

+65 6796 7009

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SOUTH / CENTRAL ASIA

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